Project management
Project management
Have you ever felt that you are everywhere and at the same time nowhere?
Project progression
Research & application
Research & application
Research & application
Research & application
Research & application
Research & application
Project in practice
Idea Stage : from Harajuku to the impact of differences in perception of domestic Asians and nomadic overseas Asians on the way they dress punk.
October, 2021 | London, England
The idea for the project begins with the thought of the inner conflict I have within myself: I was born and raised in Viet Nam but when I was in VN all I want to do was to go to the West. I love and adore the Western culture and abandon my culture. However, when I get to be in the West, I realize the connection I have with my roots. I'm more in touch and reaching out to my culture (Asian). I feel like I am everywhere and I am nowhere.
Then I get the inspiration from a unique district in Japan calls Harajuku. After world war II, the United States occupying army had a residence called “Washington Heights” built in a section of Yoyogi Park in Harajuku. Within this area, the American lifestyle occurred through literature, architecture, religious activities, restaurants, movies, and so on. This Western culture attracts many Japanese to this place. In particular, the younger generation grew up during this period. Later on, Harajuku is known internationally as a center of Japanese youth culture and fashion. Harajuku has a long history. The inspiration I get from this unique place is the effect of western culture on the development of Harajuku. The Japanese youth culture witnesses the American lifestyle and with the urge to break away from traditional Japanese culture, they create a space for expressing themselves through fashion at Harajuku.
Location matters in fashion
Harajuku changes
youth fashion in Japan
Some ideas I have
These are cut from the presentation. In the presentation, I talked about Harajuku and how Western culture influences youth fashion in Japan. My intention was to do something related to Harajuku. However, I felt that I did not reflect what truly came from my heart. So I took out my old iPod touch, charged it, and used it for a few days before the presentation. I only came up with the idea the exact morning of the presentation. In the presentation, I talked about Harajuku. Then about myself. I talked about growing up and how much I and my sister love and adore Western culture. And how I was not a typical girly girl. I love Spiderman, power rangers, and superheroes. I did not dress like a girly girl. I love superhero sandals or spiderman t-shirts. Though I did not hide that part of me, at the same time I felt very conscious of what I was wearing and how others would view me. This all changed the day my sister brought home the Best Damn Thing album by Avril Lavigne. Later on, we had the iPod touch which brought me to a whole new world. The existence of Avril Lavigne, Lady Gaga and Western culture affected me. I continued to explain how my love for Western culture changed when I'm actually in the West. How I realized my love for Eastern culture. At this point, I have a more concrete idea of what my advanced project is going to be about.
The first 3:40 minutes of this video was shown during the class presentation to show a visual representation of my idea.
I was hesitant to show this video when
we had to do the presentation as I thought this might be too personal. Luckily, showing this video actually shifted the paradigm of what I planned to do. I knew in my heart that I love video recording and editing but I did not think I could do anything good with it. It is simply my hobby. My intention was to do a fashion magazine. However, I got the advice from Mim and Sarah to actually consider filming in relation to the project. I started to embrace this part of me that I did not consider seriously thanks to my two academic advisors.
Advice from Mim and Sarah: Magazine is not necessary. There are other things you can do. Fashion is about innovation so don’t just restrict to magazine
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